Equiano Rum, The World’s First Ever Afro-Caribbean Rum
Photo: equianorum.com
The world’s very first premium African and Caribbean rum blend has made its way to the scene. Equiano Rum has a remarkable story behind it, and it is equally as remarkable in the flavor profile that it boasts. Equiano Rum has taken a purist approach to the way it creates its product, and it has been widely acclaimed for doing so. Equiano Rum has also formed a wonderful foundation through its creation, known as The Equiano Rum Co Foundation. Equiano Rum is changing the spirit game as we know it.
The story of Equiano Rum dates way back to the mid 1700s, when Olaudah Equiano made his way into the world. Equiano was unfortunately sold into slavery as a young boy, and he was brought to the Caribbean from his home in Africa for several years. Equiano was eventually brought to the UK, where he sold rum to create some form of income that ultimately allowed him his freedom. Equiano proceeded to live an absolutely meaningful life that resulted in changing many others through his writings and teachings, as well.
Equiano Rum is a divine marriage between Equiano’s African roots and the Caribbean origins of quality rum. The rum is crafted in an exceptional and specialized way, as the two rums are created individually and introduced at a particular time. This unique process generates a product that is unmatched and truly high quality. The first half of Equiano Rum is produced out of local molasses at a distillery in Mauritius, which is a country in East Africa. The rum is aged in specialized oak casks for an entire ten years before it is sent off to the Foursquare Rum Distillery in Barbados. The Barbados rum that has been aged for at least eight years is combined with the African rum, resulting in a 43% ABV product that consumers can taste the love in.
Equiano Rum has been acclaimed for its rich notes and smooth finish, as well as its deep caramel color. It is remarkable that this is the first ever African-Caribbean rum to hit the market, and that it has been done in such an astonishing and delicious way. Rum blends that are tasty are notoriously difficult to achieve, but Equiano Rum has hit the ball out of the park. There are no additives, sugars, spices, or colors that are ever added to the rum.
The Equiano Rum Co Foundation was also formed with the launch of this company, which aims to pay homage to the important story of Olaudah Equiano himself. The foundation donates 5% of total company earnings as well as $2 of every bottle that is purchased each year to projects that direct their focus on freedom and equality efforts. Equiano Rum has proven to not just be a delicious beverage that is reminiscent of tranquil island times, but it is an outcome of an extraordinary story and an important movement in a world that desperately needs it. When you have the chance to sip on some Equiano Rum, make a point to taste all of the history, love, and effort that went into the creation of this product.
